Connect Semrush and Dora can pull search rankings and traffic for a client's site, so SEO requests start from data and monthly updates show what moved.

  1. 1

    Open Integrations

    In Dora, open Settings and find Semrush under Integrations, or search for it.

  2. 2

    Sign in to Semrush

    Choose Connect. Semrush asks you to sign in and allow access, then sends you back to Dora, connected. There's no key to copy.

  3. 3

    Ask, or tag it

    Ask Dora in her chat or on a request, or type $Semrush to point her at it.

A few things to ask, and what she does with them.

  • Brief from rankings

    Ask "Which keywords does Acme's pricing page rank for in Semrush?" Dora pulls them into the brief for the rewrite.

  • Show what moved

    Ask "How has Halcyon's organic traffic changed since we shipped the blog?" Dora pulls the numbers for the client update.

  • Size the opportunity

    Ask "Which competitors outrank Pinewood for their main terms?" Dora pulls the comparison for the proposal.

  • Your account, your connection

    You connect Semrush for yourself. Dora uses it only when you ask, and nobody else on your team can reach your Semrush through her.

  • Read-only

    Dora only gets the tools Semrush marks as read-only. She looks things up; she doesn't edit, delete, or send anything in Semrush.

  • A summary and a link

    She brings in what the task needs, summarized, with a link back to Semrush, instead of pasting everything into the request.

  • Dora can pull search rankings and traffic for a client's site. You connect your own Semrush account, and Dora reads from it when you ask: in her chat, on a request, or while you write one. She only reads, and brings back a summary with a link to the source.

  • What your Semrush account and plan can see, like rankings, keywords, and traffic estimates for a domain.

  • Yes. Dora's lookups go through your Semrush account, so they count toward your Semrush plan like any other report.

  • Open Settings in Dora, find Semrush under Integrations, and choose Connect. You sign in on Semrush's own page and allow access, and you're sent back to Dora, connected. There's no API key to copy.

  • Only you. Each person connects their own apps, and Dora uses only the connections of the person asking. If a teammate needs Semrush too, they connect their own account.

  • Ask in plain words, like "check Semrush", or type $ and pick Semrush. It shows as a tag in comments and in Dora's chat, and tells her which app to use for that ask.

  • No. Integrations are on every Dora plan, including your free first client. Asking Dora counts toward your company's Dora allowance like any other ask, and your Semrush plan is separate.

  • In Dora, open Settings, find Semrush under Integrations, and choose Disconnect. Dora stops using it right away.


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